The Vaguru Will See You Now

Nika Samples

How Nika Samples Turned Silent Shame Into a Movement of Healing, Power, and Feminine Wisdom

It started in a wax room. Not with branding, not with business strategy, not with any formal plan. Just one woman, a table, and a series of whispered confessions from clients who didn’t know where else to turn.

Nika Samples remembers those moments with perfect clarity. Women would come in for a wax but end up breaking down, asking if a smell was normal, if a discharge was okay, if they were somehow wrong or broken. “Women were carrying silent shame,” she says. “They would whisper their concerns, and I could feel how heavy it all was for them.”

That was the spark. What began as a job became a calling. She started researching. She read everything. She studied every condition, every herb, every holistic approach. Her own experience with severe periods and being dismissed by doctors became fuel. She saw herself in her clients. She saw the need, the desperation, the isolation. And she decided to do something about it.

Nika became obsessed with finding what actually works for women’s bodies, not just what has been traditionally sold to them. What she uncovered didn’t just change her perspective on health. It reshaped her entire purpose.

Today, she is known as The Vaguru, a name that turns heads, starts conversations, and stands firmly in the truth. “I had vagina books and printouts all over my bed thinking, ‘I’m gonna be a vagina guru,’” she says, laughing. “I loved it. And it stuck.”

Guru means teacher. Guide. Wisdom keeper. And Nika wears the title with reverence, not marketing flair. “I didn’t choose it to be trendy,” she says. “I chose it because I believe vaginal health deserves reverence.” What began as a playful phrase evolved into something much deeper. It became a reflection of the woman she already was. Someone people turned to for calm, comfort, and truth.

Underneath the clever moniker is a mission that runs far deeper than wellness trends or surface-level skincare. Nika is leading a return to ancient wisdom, a holistic reawakening of how women understand their bodies and treat themselves. Her platform, VDAY Premier Wellness, offers not just products but rituals, resources, and a reeducation of what it means to be well.

A core belief guides everything she does: vaginal health cannot be separated from the rest of the body. It is not a standalone issue. It is connected to gut health, nervous system regulation, stress, sleep, hydration, emotion, and lifestyle. In Nika’s words, “We use herbs, teas, clean products, and rituals that speak to the body like a friend.”

Her approach is deceptively simple. Not because it lacks depth, but because it’s rooted in what actually works. “A solution-based lifestyle is not just a product or a quick fix,” she says. “It’s daily choices that support your body’s natural balance.” That can start with something as small as drinking more water or cutting back on sugar. For some women, it begins with learning how to breathe again.

“It’s not about perfection,” she says. “It’s about alignment.”

Nika’s philosophy is one of permission. Permission to be curious. Permission to slow down. Permission to make mistakes and come back home to yourself. “We gotta micro dose this journey,” she says. That small phrase has become something of a mantra for her growing community.

The transformations she’s witnessed are powerful. And they go far beyond the physical. “Vaginal health is emotional. It’s energetic. It’s deeply tied to our self-worth,” Nika explains. “When a woman feels well, she shows up that way. She walks into rooms with more confidence. She speaks up in relationships. She makes different choices.”

She has seen clients reclaim joy in intimacy, set firmer boundaries, launch businesses, leave toxic situations, and rediscover their sense of purpose. What began as a health journey often becomes a complete personal rebirth. “Once that shifts,” she says, “so does everything else.”

But for women just starting out, those still sitting in shame or confusion, Nika’s message is clear. Start with softness.

“That’s the step,” she says. “Give your body grace. So many women come to me feeling frustrated, embarrassed, confused, or ashamed. I remind them that none of this is their fault because we are not taught this.”

The first real shift, she believes, happens when women give themselves permission to learn. That moment when they ask the first question, make their first cup of herbal tea, or simply commit to drinking more water. “Keep it simple. Keep it sacred,” she says. “You don’t need to do everything at once. You just need to start.”

And starting with Nika doesn’t feel clinical or overwhelming. It feels like being held. Like someone has finally turned on the light in a room you were always afraid to walk into.

Through her digital presence and upcoming feminine health course, she’s building a wider container for that light. Her platform is evolving, and so is her influence. She’s not just speaking to individuals anymore. She’s addressing the culture, the silence, the misinformation that has shaped generations of women.

Her voice is clear. Her work is intentional. And her impact is growing.

The name The Vaguru may have started as a half-joking declaration, but it has become a movement. A guidepost for women tired of feeling disconnected from their own bodies. A flag planted in the ground that says, “This matters.”

What Nika has created is more than a business. It’s more than a brand. It’s a reclamation.

Because when women are given the space to listen to themselves, to trust their cycles, their rhythms, their wisdom, something radical happens. They stop hiding. They stop apologizing. And they start leading.

Nika Samples is not just helping women feel better. She is helping them feel whole.

She is not just healing women — she is rewriting the story of what it means to be one.

To learn more or explore Nika’s signature offerings, visit www.thevaguru.com or follow her on Instagram at @iamthevaguru.